Event

Our Metaverse Division at GARDE exhibited a booth at the “2nd Metaverse Expo Tokyo Autumn” held at Makuhari Messe from October 25th to the 27th. This exhibition provided a valuable opportunity to experience the latest technology and services offered by various companies and organizations in the metaverse business, as well as to engage in business negotiations. Many visitors came to our booth right from the beginning of the first day, and a total of 29,593 people visited the exhibition over the three-day period, making it a great success.

At this year’s booth, which was a consecutive exhibit since the previous 1st Metaverse Expo 2023, visitors had the chance to enjoy “COCO WARP”’ a metaverse museum planned, designed, and produced by GARDE, within the metaverse space of the online game Fortnite.

Visitors also had the opportunity to experience the “AI fitting service,” expected to be utilized in the fashion e-commerce business.

For nearly 40 years, GARDE has worked closely with our clients, cultivating cutting-edge information and achievements in consulting, design, and coordination, which are now being applied in the metaverse space as well.

Please continue to look forward to GARDE’s further evolution in the field of DX in the future.

GARDE is committed to sharing the client’s vision and providing support in brand building and value enhancement through the three pillars of “consulting,” “design,” and “coordination.”

We are excited to announce the “Regional Revitalization Design Award,” a project planned and produced by GARDE to celebrate the 140th anniversary of Tobishima Corporation’s establishment.

As part of Tobishima’s 140th-anniversary commemorative project, known as the “Project to Energize Local Regions,” we are calling for innovative ideas to promote the transformation of local regions through LX (Local Transformation). Our aim is to turn these regions into stages for new challenges, including local revitalization, problem-solving, efficiency improvement, and convenience enhancement.

■Award Concept Movie

■Award Overview
Title: Regional Revitalization Design Award
– Tobishima’s 140th Anniversary –

Theme: Design for Regional Revitalization
*Any idea that addresses this social issue is welcome, regardless of its form of expression.

Application period: August 1, 2023 – January 31, 2024

Application Method: Please submit your ideas using the entry form at https://tobishima-award.com/

Eligibility: Applicants must be individuals or groups aged 18-35 as of April 1, 2023, and residing in Japan. In the case of a group application, all members must meet the eligibility requirements, and the consent of all members is required.

Number of Entries: Each applicant is allowed to submit one entry as an individual or as part of a group. Individual applicants cannot submit duplicate entries as group members.

Application Requirements: Entrants must agree to and abide by the “Regional Revitalization Design Award Application Guidelines” when applying for the award.

Composition of Awards:
– Grand Prize (1 winner): 3 million yen
– Outstanding Performance (3 winners): 1,000,000 yen each
– Honorable Mention (3 winners): 300,000 yen each
– Encouragement Prize (5 winners): 100,000 yen each
In addition to these prizes, there will be special awards to further recognize outstanding contributions.

For more details, terms, and conditions, please visit the following link: https://tobishima-award.com/

■Press Release
For additional information, please refer to the press release:
https://prtimes.jp/main/html/rd/p/000000001.000123109.html

On the 8^th of June 2022, a reception party was held at GARDE ITALY S.R.L. showroom for the exhibition of the best award-winning works of “ADF Milano Salone Design Award 2022”. The event involved presentations to the Milano Salone jury, national media and other Italian companies. Around 100 people attended in light rain.

The “ADF Milano Salone Design Award” is an international design award for creators and artists from around the world. Organized by NPO Aoyama Design Forum (ADF), it is regarded as a gateway to success for young creators, attracting many entries every year.

The design theme for this year’s “ADF Milano Salone Design Award 2022” is ‘re_’. The evaluation is based on the quality of the design (beauty of form, choice of materials, ease of use and uniqueness), as well as simplicity, functionality and a timeless sense of presence.

The award-winning work of this year’s competition is “The beauty of wasting” by duo artists Lisa Ogawa and Tomomi Kawashima. (Top Image)

According to the judges, it is “(an) inspiring design for sustainable consumables” and “profound work that is not fudged by superficial impressions or played with by ambiguity and elusiveness, but is thoughtful, clear and solid in its answers (…). Not just content with interesting points of view, great ideas and inspiration, but they are incorporated into a beautiful and refined form that encompasses those ideas well”. Especially, “In a time when solutions to climate change are one of the world’s top priorities, it is important to understand that our way of life must change, starting with the way we consume. At the same time, the project encourages a dialogue about each person’s personal history, (…) It is a very simple, beautiful, conceptually strong and very thoughtful design.”

As in previous years, many design professionals and media representatives gathered for the joint exhibition in 2022, which was graced by the works of the Grand Prize winners, Ogawa and Kawashima. It was a meaningful and valuable event, opening up conversations for promising future possibilities.