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Regional Development Initiative: “Tabiico Photo Contest 2024 Spring” in Collaboration with Iide Town, Yamagata Prefecture

The “Tabiico Photo Contest 2024 Spring” represents a collaborative effort between “tabiico,” a tourism resource search site operated by NPO Aoyama Design Forum (ADF), and Iide Town in Yamagata Prefecture. This initiative aims to showcase the captivating charm of Iide Town through the lens of photography.

One of Iide Town’s standout attractions is the “submerged forest of Lake Shirakawa” renowned for its stunning photogenic vistas. Visitors are treated to a breathtaking sight, especially during the blooming season of Sakura, which occurs from April to May each year.

Application Methods
1. Follow the official tabiico SNS
2. Post one photo per post with the following hashtag:
#タビイコフォトコン飯豊町 # Name of the spot in the photo (e.g., #Submerged forest of Shirakawa Lake).

Application period
March 23, 2024 – May 19, 2024

Prizes include Yonezawa beef produced in Iide Town, Tsuya-Hime, Shirakawa Lake canoeing experience, and other delightful rewards that showcase the charm of Iide Town.
For detailed application instructions, please click here.

GARDE actively supports the exploration and promotion of local tourism resources in collaboration with community development initiatives.

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“Tabiico” is a web media platform dedicated to discovering, nurturing, and sharing local tourism gems in partnership with affiliated municipalities. With over 150 member municipalities across Japan, our mission is to foster regional development through tourism by showcasing the distinctive attractions of each region on a national scale, while incorporating local insights and perspectives.

Explore more at:
https://www.tabiico.com/
https://www.instagram.com/tabiico_adf/

Stay tuned for upcoming international versions of Instagram, which will serve as a platform to highlight Japan’s captivating allure to a global audience.

Established in 1652, Japanese beautiful design has continued for more than 370 years since the Edo period.

The Influence of Japanese Craftsmanship on Creativity:

Yusoku Kumihimo Domyo, a long-established company since the Edo period, will soon celebrate its first anniversary with the opening of “Kumihimo Experience by DOMYO,” a facility where visitors can observe and experience manufacturing. Founded in 1652, the company has been handling traditional products based on research and study of historical kumihimo attached to cultural properties throughout Japan since the Meiji era (1868-1912), while at the same time adhering to hand-dyeing and hand-braiding, and passing down the tradition of traditional products from the Edo period by accumulating research on historical kumihimo associated with cultural properties nationwide, as well as handling items that utilize its techniques for modern Western wear.

“Tradition and innovation” are often keywords requested by clients when GARDE engages in space design, but their traditional craftsmanship, symbolic of Japanese culture, also provides us with much inspiration for our creativity. Space design is rarely completed solely with functionality, but by adding the essence of aesthetics, it becomes a place where people want to be and feel they belong.

Product design is similar; for example, among the product lineup of Yusoku Kumihimo Domyo, there is a “sword strap” that is attached to the scabbard of a Japanese sword. Its uses include:

– A strap for carrying the sword during transport
– A tasuki for tying up kimono sleeves that get in the way during fighting
– Cords for packing or tying up captives
– Spare laces for protective gear such as helmets/armor and footwear in case they break
– To stop bleeding in case of injury

It was used for various purposes. While a rope would suffice as a tool, its decorative beauty already constitutes art.

Branding = “attachment” created by function + α

Traditional culture, such as Japanese clothing, Japanese-style houses, and family crests, bestows “attachment” to fundamental usability through functionality + α, contributing to the branding of individuals and organizations. Traditional Japanese products also offer many insights into GARDE’s creativity.

GARDE official website URL:
https://www.garde-intl.com/
Design Magazine URL:
https://www.gardedesignmagazine.com/

■”Kumihimo Experience by DOMYO” facility:
Business hours: 11:00-19:00 (until 20:00 on Fridays)
Closed: Wednesdays
Address: 6-75 Kagurazaka, Shinjuku-ku, Tokyo
URL: https://kdomyo.com/pages/experience
Management Company: Domyo Co.,Ltd
Source: Yusoku Kumihimo Domyo website https://kdomyo.com/

Not Just for Hanami: Japan’s Latest Sakura Trend

The sakura blooming season, which can usually be enjoyed from late March to mid-April, will soon arrive. The sakura viewing spots that were restricted due to the Covid-19 have now been completely lifted, and both Japanese and foreign tourists are excited about this first post-Corona sakura viewing season.

The Meguro River, a famous hanami spot, is so well known as a tourist attraction that cruise tours are organized during the period, and at night, the illuminated sakura tunnels create a fantastic world on the surface of the river.

In recent years, home-use interior decorations have become popular for those who want to enjoy sakura viewing in a more convenient way.

Sakura growing kits that even beginners can easily grow and sakura bonsai that can be used to accent interior decorations are excellent items for adding color to spring at home.

In addition, viewing sakura is not the only way to enjoy them.

For example, the Israel cosmetics brand SABON has upcycled the sakura trees decorating the interior of its flagship store in the spring of 2023.

After attracting many visitors, the sakura trees are not disposed of as they are, but rather are sawn, dried, carefully processed, and reborn as hand mirrors, which are sold in limited quantities.

This kind of sustainable approach not only preserves the environment but also provides people with new values and ways of enjoying their creations.

When the blooming season arrives, sakura are in full bloom everywhere, making the entire city turn into sakura colors.

While there are traditional ways to enjoy sakura, such as the traditional Hanami event, there are also some cases where sakura are used as materials for interior decorations, and there are also some efforts to provide consumers with added value.

How about finding your own way to enjoy sakura that Japan can be proud of?

Image Credit: Mark Tegethoff, Unsplash, *takechaaaan*, makoto.h, photo AC

GARDE For “THE APOLLO” Modern Greek Cuisine from Sydney in a Chic Interior

THE APOLLO, a modern Greek restaurant from Sydney, Australia, created by Jonathan Barthelmess and Sam Christie, opened in Ginza in 2016. Eight years after its opening, the restaurant continues to be very popular.

GARDE was responsible for the interior design and construction at the time of opening and is currently involved in the maintenance and renovation of the restaurant.

The interior features large glass windows and a skeleton ceiling, creating an open and spacious impression.

The interior, with its attention to detail, including marble countertops, arm lighting, and warm wood furniture, is consistent with the head office in Sydney, creating a chic and cool appearance.

Healthy Greek cuisine is prepared with fresh ingredients, olive oil, vegetables, and seafood. At THE APOLLO, guests can enjoy Greek cuisine with a twist, where tradition is blended with a beautifully modernized menu.

■THE APOLLO
HP: http://theapollo.jp/
Address: 11F, TOKYU PLAZA GINZA, 5-2-1, Ginza, Chuo-ku Tokyo

[Bonsai, confectionery, tea, antiques] “Matsubaya Saryo” -Minami Aoyama-, a center of Japanese culture

Opened in 2023, this café is a place where you can experience the beauty of Japanese culture, technology, and tradition in a unique space that combines Japanese tradition and modernity. We have long paid attention to its special appearance, which stands out even on Kotto-dori, a street with many cafes, because of its location near Minami-Aoyama 5-chome and the headquarters of GARDE.

The key visual bonsai is created by Teppei Kojima ( https://www.instagram.com/teppei_kojima501/ ) of TRADMAN’S BONSAI, a group of bonsai artists with a passionate fan base in Japan and abroad.

Through the four seasons and food culture of Japan, the cafe aim to contribute to society by promoting transparency of producers and production processes, raising awareness of “food safety,” “self-sufficiency,” and “climate change,” and through sustainable initiatives to solve common global problems.

The adjoining Ark Gallery offers a variety of cultural experiences, including workshops and exhibits and sales of bonsai, contemporary art, pottery, and other items.  Multi-lingual staff members are on hand to provide cultural experiences to inbound visitors.

Matsubaya Saryo Hakobune Gallery
Opening date: December 2, 2023
Business hours: 10:00-
Closed: irregular closing schedule
Address: Barizon104 1F, 5-4-27 Minami-Aoyama, Minato-ku, Tokyo
Instagram: https://www.instagram.com/matsubayasaryo/

For further information, please click the following link:
https://prtimes.jp/main/html/rd/p/000000001.000132679.html

Image Credit: Matsubaya Saryo Hakobune Gallery

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